The Big Data Game was created by TNO in order to make the concepts around Data Driven Innovations (DDI) clearer. More specifically, in the business ecosystem in which a DDI is developed, a number of questions and issues needs to be addressed, like:

Can the DDI be implemented by one organization, or is collaboration needed? With whom?

What is more important, having the data, having the algorithm, having the market?

What assets need to be developed, and in which order?

How can I exploit important assets, like a unique dataset?

The objective of the Big Data Game is to give the players insight into these issues; not through a presentation or through a report, but through an experience.

By playing a board game with 3-5 other people the abovementioned can be discovered which raises awareness about the possibilities and complexities of DDI and allows the players to determine their own strategy in DDI